Manage and write product descriptions using AI

Create high-converting, SEO-friendly product descriptions, or rewrite them 10x faster using our AI product description generator.

Also available for:

Product Description Generator

Add details below to generate product descriptions with AI.

Generate product descriptions


Now you can clone this project and reuse the form.
Oops! Something went wrong while submitting the form.

Trusted by 100,000 marketers

The most advanced AI product description generator

Blaze through your copywriting with Hypotenuse's product description generation tool. Instantly generate thousands of descriptions for products in minutes.

1. Upload your product images

girl in white dressgirl in white dressSample e-commerce product image showing a lady in red floral dress

2. Add product attributes or an original description


"Need a white dress for your next special occasion? This one's a winner. With an on-trend off-the-shoulder neckline and a flattering ruched waist, this white dress is a total winner. The cotton fabric makes it perfect for warm weather occasions, while the simple silhouette ensures that it will never go out of style."

3. Craft fresh, unique copy instantly

Looking for a flattering, affordable white dress? Keep it simple with this off-shoulder dress. The subtle ruched waist adds a flattering silhouette and the cotton fabric is perfect for warmer weather. Wear this with a pair of wedges or flats for a feminine, stylish look.

How our product description generator works

Transform product data into engaging, high-conversion stories and product descriptions. All in your tailored brand voice.

Step 1: Import product attributes or manufacturer descriptions

Import CSV files or connect to your PIM, e-commerce platform or CMS to automatically have your product details ready for generation.

Check box
Easily import attributes or manufacturer descriptions for our AI to write about or rewrite
Check box
Handles various formats from multiple channels, PIMs or CMS platforms
Check box
Custom CMS? We can handle custom import formats.
Import Illustration
bulk generate buttonVariation Illustration

Step 2: Generate or rewrite product descriptions in bulk

Bring your products to life with a click. Instantly generate product descriptions from your product attributes and include SEO keywords.

Check box
Multiple tones to select from for your unique copywriting style
Check box
One-click product description generator for bulk batches of SKUs
Check box
Our AI takes in product data and existing descriptions to generate or rewrite fresh and accurate descriptions

Step 3: Edit your description to add finishing touches

Edit generated copy directly and seamlessly in one place, with an organized workflow that keeps up with your pace.

Check box
Easily see inserted SEO keywords highlighted in generated descriptions
Check box
Categorize and mark products as complete to power through editing and organizing product descriptions
Check box
Provide feedback as you go to the AI for improved, tailored copywriting over time


The perfect pair of lace-up sneakers for any occasion. A classic design that will never go out of style, these sneakers are designed with comfort in mind. Ready to take on the city streets or for a relaxing day at the park, these shoes are versatile and can be worn anywhere.

Export Illustration

Step 4: Export products with ease

Sync right back into your CMS or product information management systems to get your products to market faster and easier.

Check box
Exports in the exact format you imported in
Check box
Need any specific description formatting, like bullet points or HTML formatting for your descriptions? Talk to us.

Enrich your product descriptions at scale

Tackle missed keyword opportunities with our AI product description generator and get thousands of first-draft descriptions within minutes.

Saves Time Icon

Generate product descriptions at scale

Easily generate effective product descriptions for hundreds or thousands of products at one go. Test new products and launch new collections quicker.

SEO Ranking Icon

Increase SEO keywords

Tackle long-tail keywords and increase your keyword coverage by creating content with AI. Lower your SEO spend and let your team focus on high-value strategy.

Increase Conversion Icon

Improve conversion rates

Product descriptions convert because they educate customers on key product features and benefits. A/B test your highest-conversion copy with all the variations provided by AI.

Product Description Examples

Product descriptions that sell, not tell.

To give you a little inspiration, we've gathered a few examples of effective and enticing product descriptions our product description generator has created.

Check them out, get creative, and start writing product descriptions that will showcase your products to their fullest.

Example AccessVPN 
App Product Descriptions

Feeling exposed? Can't seem to do anything without worrying about your security? It's only a matter of time before your data can be accessed by prying eyes. But it doesn't have to be this way. With our VPN service, you can browse the web securely and without fear of being monitored. Sign up for our service today and start browsing the internet with peace of mind.
ExampleEmil Bach House
Property Product Descriptions

If you're a fan of Frank Lloyd Wright, this is the house for you. The Emil Bach House is a beautiful example of Wright's Prairie style, and is well worth a visit for any fan of the architect. With its horizontal lines and emphasis on natural materials, the house is a true expression of Wright's creativity. So if you're interested in architecture, or just want to see a stunning example of Wright's Prairie style, make sure to add the Emil Bach House to your list of places to visit.
Example Classic Vibe '60s Stratocaster

Back in the 60s, a few guys in a garage changed musical history. Today, you can change musical history yourself. It’s a much better deal with the Classic Vibe ‘60s Stratocaster. With three single-coil pickups and a 5-way selector, you’ll be able to turn your creative impulses into pure tone. This brilliant Stratocaster gives you fantastic sound and style, as well as incredible value for money. Never has music been as easy as it is with the Classic Vibe ‘60s Stratocaster.
Example HealthyLiving Program
Health product descriptions

Get your body in shape with HealthyLiving's fitness program. Whether you're looking to build muscle or tone that little bit of extra fat, you can meet your goals—and set new ones—with the BodyFit fitness program. Our workout catalog is huge. With everything from barre, yoga, Pilates, running, cycling, weights, and more, you'll be spoilt for choice. Start your free trial today to try it out for yourself. See where exercise can take you.
Example Canvas Backpack in Grey
Bag Product Descriptions

A clean and rugged everyday carry. This backpack is made from a sturdy canvas material and features leather adjustable shoulder straps. Toss just about anything into this spacious bag for an easy transition from work to the gym or a night out. With minimal looks and a ton of storage pockets, this pack is the yellow brick road to your destination. A backpack that can keep up with your busy schedule - from work to the great outdoors.
ExamplePokemon Sword And Shield
Toy Product Descriptions

Get ready to explore the Galar region and uncover the mystery behind the Legendary Pokémon Zacian and Zamazenta in Pokémon Sword and Shield. Available exclusively on the Nintendo Switch, follow the journey as you embark on a new adventure and discover everything this region has to offer and capture the moment and the truth along the way.
ExampleMirrorless Camera
Camera Product Descriptions

Capture the action in an instant with this high-speed mirrorless camera. This camera is designed for ultimate speed, giving you the ability to capture the critical action in an instant. With a 50.1-megapixel sensor, this camera is perfect for sports or any situation where the action is over in an instant. With its high resolution and fast readout, this camera gives you the power to capture the action as it happens.
ExampleAll-purpose Flour
Food Product Descriptions

This all-purpose flour is a staple of everyday baking. It's a flour that brings lightness, nutrition and diversity to any recipe that you might want to take on. Try taking it on in the bakery, in the kitchen or in the flavor research lab. It'll fit well everywhere you decide or need to bring it.

Custom brand voice or format?

Request a demo to chat about how we can improve your PDPs everywhere.

Discover a better way to write

We're just scratching the surface on what you need to write five-star content for your Product Detail Pages (PDPs).

Style Icon

Your brand's voice

Need active voice versus passive voice? Titles and bullets? Or avoid competitors' keywords? We get our models to learn your needs and your voice.

Bulk Icon

Generate in bulk

Generate all your product descriptions at once. Grab a cup of coffee while our product description generator does the heavy lifting for you.

PIM Icon

Syncs to your PIM

All your product information synced with a touch of the button. Keep your product details aligned with a single source of truth.

Edit Icon

Edit freely

A built in editor right at your fingertips. We're also compatible with all your grammar checking browser extensions and tools.

Language Icon

Multiple languages

Speak the languages that your customers do and expand your market footprint. We support over 25 languages and counting.

AI Learns Icon

AI that learns

The more you use Hypotenuse AI, the more it learns your preferences, the better it gets. It's the intelligent assistant you always wanted.


What is a product description generator?
What is an ideal length of a good product description?
Are generated descriptions unique and is plagiarism free?
Will generated descriptions be duplicated if my products are all very similar?
What product categories do you support?
Can you generate Amazon, eBay and Walmart descriptions?
What languages do you support?
What is the best product description generator?
Can you generate bulk product descriptions at once using Hypotenuse AI?
Will Google penalize me for using an AI product description generator?

Thinking about your product descriptions?

We've collected all the resources and tips you need to craft stellar product content.

Exploring the Benefits of an AI Product Description Generator for Marketers AND E-COMMERCE OWNERS

With the ever-growing digital landscape, capturing the attention of potential customers has become a formidable challenge. The AI product description generator offers a game-changing solution, combining the brilliance of artificial intelligence and the art of persuasive copywriting.

Imagine having the ability to effortlessly generate captivating product descriptions that entice customers to make a purchase. Gone are the days of struggling to find the right words or spending countless hours crafting engaging content. With the AI product description generator, marketers and e-commerce owners can now streamline their workflow and focus on other crucial aspects of their business.

Not only does the AI product description generator save time and effort, but it also ensures consistency across all product listings. Say goodbye to inconsistencies in tone, style, and messaging. With this powerful tool, every product description will be meticulously crafted to maintain a cohesive brand image and captivate the target audience.

But the benefits don't end there. The AI product description generator can cater to different industries and niches, accommodating the unique needs and preferences of each business. Whether you're selling fashion, electronics, home decor, or any other product category, the AI generator can adapt and deliver high-quality, tailored descriptions that resonate with your specific audience.

What Is an AI Product Description Generator?

Do you find yourself spending hours writing product descriptions to accompany your imagery? Product descriptions take a lot of time and effort to write, and they’re often the last thing on marketers’ minds when it comes to launching a new product. That’s why an AI product description generator is such a blessing - it's able to automatically generate intuitive descriptions in a fraction of the time that it would take to write them out by hand.

How does an AI product description generator work? Well, these tools are powered by artificial intelligence which is trained on large datasets (including e-commerce sources). As a result, these generators can identify key attributes about products, and write high-conversion, benefit-driven copy for these products. Some generators even allow you to bulk generate descriptions so that you can scale up fast. In other words, these generators can write thousands of unique product descriptions at once.

Using an AI product description generator thus saves marketers and e-commerce owners time while also giving more accurate results. If you're looking to improve the quality of your product descriptions, consider using an AI-based description generator like Hypotenuse AI.

How Does an AI Product Description Generator Work?

An AI product description generator is a tool that uses Artificial Intelligence (AI) to generate unique and compelling product descriptions for e-commerce websites. It works by taking your product's data and features into account, such as its size, materials, color, and other attributes. Once you add or import those features through CSV file, the AI takes them and writes a compelling product description that reflects the key selling points of your product.

In addition to drafting the product descriptions, an AI generator can also suggest simple edits to improve readability and grammar while ensuring they’re tailored to meet SEO best practices. That way, product descriptions can properly inform customers while enhancing the search engine visibility of your products.

Steps to Use a Product Description Generator Tool

Step 1: Sign up

Start by signing up for an account with Hypotenuse AI to access the tool.

Step 2: Navigate to Email Generator Tool

Once you have signed in, navigate down to the ‘Product descriptions’ tool when you arrive in the home section.

Step 3: Import Products

Start by clicking on ‘Import Products’ and depending on the number of product descriptions you would like to generate, select whether you would like to add a single product at a time or import multiple products using a CSV file.

Adding a single product:

Step 4: Adding the product

Add in essential product information - enter the product name and the key product features. Upload your product image and add your brand and SEO keywords so that the results you obtain will be customized to your needs. Be as specific as possible to showcase the features of your product to help the AI understand your product better!

Step 5: Generate your description

Click on the generate button and watch the unique and compelling product descriptions generated right in front of you!

Step 6: Review and Copy Results

Review the content. If you're satisfied with the result, you can copy and paste it to your desired location, like your online store or product listing. If not, you can either tweak the input information or use any available options to regenerate the description until you're happy with the outcome.

Importing multiple products:

Step 4: Adding multiple products

Fill in the details of your list of products in an Excel sheet using the correct headers and format as shown below, or download the sample CSV template to help you get started with adding your products.

Step 5: Generate your Descriptions

Click the ‘Bulk Generate’ button to generate descriptions for your list of products all at once, or you could generate the descriptions for products that you want individually using the ‘Generate’ button. Sit tight as the descriptions of your products are generated right there!

Step 6: Review and Obtain Results

Review the content of the bulk product description generated and select the descriptions that you like. If you're satisfied with the results, you can export the results in the same format that you have imported your product descriptions in.

Benefits of Using a Product Description Generator

A great product description tool to help write product descriptions can bring about many benefits to your business. You can now sell products with ease while improving product copy and ensuring your product is well-described to your buyers.

  1. Save Time and Effort: Crafting unique and engaging product descriptions can be time-consuming. You can automate product description generation which significantly reduces the time and effort needed to write compelling product descriptions, freeing you up to focus on other aspects of your business and easing the product description writing process.
  2. Consistent Quality: A product description generator, like Hypotenuse AI, ensures that you will always obtain high-quality product descriptions that are engaging and informative, highlighting the benefits of the product. This helps create a positive user experience which enhances your brand's image.
  3. Boost Conversion Rates: Powerful product descriptions can help convince potential customers to buy your product. This helps you create a good and persuasive copy that highlights the key features and benefits of your products, ultimately increasing conversion rates and sales.
  4. Improve SEO: A great product description generator can help you create keyword-rich content that is optimized for search engines, increasing your chances of ranking higher in search results and driving more organic traffic to your website.
  5. Tailored to Your Brand: You can input your brand's tone, style, and voice, ensuring that the generated content aligns with your brand identity.
  6. Avoid Duplicate Content: Duplicated content can harm your search engine rankings. You will be able to craft unique descriptions for each product, helping you avoid any potential SEO issues related to duplicate content.

Use Cases for Product Description Generators

Product description generators can be a great tool for busy marketers. The main use cases for product description generators include:

Target Long Tail SEO Keywords

An AI-powered product description generator tool can help you weave in long-tail SEO keywords you haven't had the time or budget to target. This way, you can experiment with a broader range of keywords and iterate on SEO campaigns faster, and you don't have to pay for ads to target these long-tail (but usually high-intent) keywords.

Update Products

Product description generators are also useful when it comes time to update or revise older descriptions. Maybe there's a change in product features or specifications that needs to be reflected—the AI can take care of this quickly and without any effort on your part.

Refresh Copy For Promotions Or Seasons

The AI can help you quickly create fresh, new copy for product promotions or seasonal events. The process of refreshing copy is much easier when working with an AI-powered tool designed for this purpose, rather than manually rewriting copy from scratch.

Rewrite Supplier Descriptions

Running out of ideas? Use an AI to take supplier descriptions and rewrite them in your own words and tone of voice to make them sound more natural and engaging. This can save marketers a lot of time and effort while ensuring that descriptions are consistent with the brand’s overall messaging.

While it’s important to remember that quality always trumps quantity, having a good AI product description generator tool at your fingertips can make it easy to generate many descriptions in no time at all.

What Makes a Good Product Description?

So, what makes a good product description? After all, if you're going to be using an AI product description generator for your business, you want to make sure you get the best output possible.

Here are some qualities of a good product description:

  1. It's attention-grabbing and grabs the reader right away. It should contain descriptive words and showcase features and benefits of the product.
  2. It should be concise yet informative, providing all the necessary information while also being concise enough to capture the reader's attention.
  3. It should build trust in your brand and create a desire for your product - why is it better than competitors? What unique value does it bring?
  4. It should be SEO-friendly - make sure to include keywords and phrases that will help people find your product when searching online.
  5. Above all else, it must be accurate - don't lie about or misstate any facts about the product or its features.

These points may seem simple on their own, but together they create an effective foundation for a great product description that will capture customer attention and increase sales.

Why Product Description is Important?

A compelling product description plays a pivotal role in captivating potential customers and driving sales. It serves as the first point of contact between your brand and the consumer, making it crucial to create an impactful impression. A well-crafted product description not only informs but also entices, making the reader eager to explore further.

By incorporating an AI product description generator into your marketing strategy, you can effortlessly elevate your business to new heights.

Tips for Writing a Good Product Description

Here are some things to think about when writing a good product description, which we also integrate into our product description generator:

‍1. Define your target audience

When it comes to writing product descriptions, it's important to remember who your audience is, and as in much detail as possible. You're not just targeting families: you're targeting families who live in a suburban area and have two kids.

‍2. Turn features into benefits

Once you know your target market, it's easier to define your audience's wants and needs. For example, if you're targeting entrepreneurs, you'll want to focus on translating features into benefits. Why is this product a valuable investment? What makes it different from the competition?

3. Establish a brand voice

Establishing a unique brand voice is also key. Think about the tone and language you want to use in your product descriptions. Do you want to be funny, serious, quirky or informative? There's no wrong answer, as long as you stay true to your brand.

4. Use compelling language

When writing a product description, it's important to use influential words that will compel shoppers to buy. Start by describing the product in detail, using adjectives that appeal to the senses. Next, focus on the benefits of the product, and why it's the right choice for the customer. Finally, explain why the product is a great value and how it can improve the buyer's life.

5. Optimize your keywords for SEO

Product descriptions are a goldmine for SEO. Not only do they introduce your products to potential buyers, but they also provide an opportunity to rank for valuable keywords. When writing your descriptions, make sure to optimize them for search engines.

This means that you should be including keywords in:

  • Titles
  • Description body text
  • Bullets and specifications
  • Meta descriptions and tags

All keyword-rich copy should accurately reflect what your product is. This will help improve your ranking and attract more buyers to your products.

‍6. Set targets and KPIs

A good product description not only tells the story of the product, but also induces a purchase intent in the reader. It's a fine line to walk, and it's not always easy to generate copy that's both informative and persuasive. The first step is to set targets and KPI for your content marketing strategy. This will help you to measure the effectiveness of your product descriptions and make necessary adjustments. Once you have a goal in mind, it's easier to focus your efforts and create copy that hits the mark.

Aside from these quick tips on writing product descriptions, our cutting edge machine learning models can understand your product, brand voice and content needs so that each product description is unique and tailored to you. We streamline the process of activating your product listings — all in one single product description generator.

In conclusion, an AI product description generator can be a powerful tool for marketers and content creators. With the ability to create effective, keyword-rich descriptions that can help increase visibility and engagement, it can be an invaluable addition to any marketer’s tool-kit. It can be used to create descriptions quickly, saving hours of work and money, while also helping to create unique, original product descriptions that generate interest and drive sales. With the right AI product description generator, not only can marketers save time and resources, but they can also create effective, optimized product descriptions that will drive the success of their business.

Ready to use your new AI writing assistant?

Try our AI product description generator to start generating product descriptions for your PDP pages.