Write original, compelling content in 5 minutes.

Turn a few keywords into months of high-quality articles, descriptions and marketing copy with AI writing.

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What is hypotenuse?

An AI writer, trained to generate fluent copy.

From ecommerce to electric cars, our AI content generator has built up millions of data points on your industry. Get high-conversion copy at your fingertips with just a few prompters from you.

Step 2 for connecting your PIM

Import keywords or input context by hand

Step 3 — generating descriptions

Generate and export
your copy!

Who is Hypotenuse for?

If you write any copy at all, you'll want it to be with Hypotenuse AI—the writing assistant that writers can't live without.

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Digital marketers

Kickstart your content with consistent, on-brand copy that maintains your brand's voice and tone.

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Copywriters

Never face a blank page again. Jumpstart all your copy with a clear message that aligns with your content brief and SEO requirements.

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Entrepreneurs

Build your brand voice, get your thoughts into the world and educate your customers without a dedicated copywriter on staff.

Make a guess!

Only one of the descriptions below was written by a human, while the other was generated by our AI. Vote on the one you think was generated by AI!

🎉 Congrats! 🎉
This is written by our AI engine.
Vote A
We bring you the ideal combo. Dress it up or dress it down, this short dress is pure versatility. Wear this ladylike look to work with a statement necklace, or spice it up with a pair of killer heels. Whether you're a festival attendee or someone who makes it to happy hour, this dress is sure to keep you looking stylish.
This dress from Hypotenuse offers a fun and flirty feel in a classy package. Enjoy the wearability of the high quality, 100% cotton fabric. This dress is perfect for occasions that are active and fun filled. This short dress is paired to stunning effect with long sleeves for a unique and outgoing look.
😅 Oops!
This is written by a human.
Vote B

All the content you need in minutes

Produce product descriptions 10X faster

Stay ahead of the curve with our bulk generation workflows, CSV import / export features and CMS integrations.

Create fresh, SEO-ranking ecommerce blog content

Build your brand and educate your customers with thoughtful blog articles, using our step-by-step blog article workflow.

Write ad variations in a flash

Launch Instagram, Facebook and Google ad campaigns fast, and A/B test copy variations without the writer's block. Hypotenuse generates hundreds of ad variations for your campaigns.

Scales with your team

Meet content deadlines easily, and let our AI copywriter support your team in crafting consistent messaging at scale. All without hiring and training new copywriters.

Speak your customer's language

Generate in multiple languages and expand your market footprint. We support over 25 languages and counting.

Get past cookie-cutter content

Need active voice versus passive voice? Titles and bullets? Or avoid competitors' keywords? We get our machine learning models to learn your needs and your voice.

Hypotenuse has been a huge time-saver. I can produce hundreds of product descriptions at once, with the ease of customizing tone, style and content to match our brand voice exactly.

As a result, production time decreases, resources are freed up and the overall user experience is dramatically improved.

— Kristin Minasian

Digital Content Producer

As an e-commerce fashion business introducing hundreds of new products each month, we needed an elegant solution that could be quickly implemented to address our growing content needs.

Hypotenuse is hands-down the best AI writing tool you could fathom in a space like this. We're glad to have found a tool that's quick, easy, reliable & scalable for our business needs.

— Crystal Ramirez

Vice President

FAQ

What is an AI text generator, exactly?
How does an AI text generator work?
What can AI writing do for me?
Will content writing be fully automated by AI content generators?
How much does an AI writing assistant cost?
What languages do you support with AI writing?

Loved by marketers and writers like you

Terrence
Valdez Vogue
This application is FRICKING AMAZING!!!!!! 🤩🤩🤩🤩🤩🤩
Aaron
CEO @Tyltgo
We started to use Hypotenuse and the marketing person on our team loves it!
Usa Custom Drones
Drones
Really the best option out there. Really good and easy to use advanced features.
Nicolas
Writer
Your app is the best thing I've seen this year.
Dropship Skincare Guru
Skincare
The customer support team is super patient and understanding! They're always available to help with issues.
Evolve Elixir
Health
Excellent and detailed! I've tried 3 content AI and this exceeds expectations and is my #1. Thank you so much!
Michelle
UX writer
Just generated some ads. Damn, I was not expecting it to sound so human. This is so cool. 🤩
Gousiya
Writer
The best AI writing tool I came across is you. I love you.
The Lavish Male
Jewelry
Listen. I love your app. I’m sure you know how much time you saved me with product descriptions and blogs haha. Thank you again.
The Stylonic Botique
Fashion
I absolutely LOVE THIS APP. It's the BEST APP I have ever used. I am a small business owner and a single mum, every penny counts.
Mulberry + Maeve
Clothing & Accessories
I use this app to create product descriptions, so easy! Makes it so easy and saves me so much time. You can edit the descriptions as well.
Koko Noire Travel Boutique
Travel boutique
I love this app!! Very easy to use. The more you use, the more it learns your store's language and the better the descriptions get. Oh! The new Advertising feature...game changer and time saver
Bryan
Director @Advintech
I was impressed I have to say, from the time it took me to come up with this stuff, your system improved my productivity. I think you have a creative tool, properly postured, it can generate alot of positive impact.
Tobenna
Freelance SaaS writer
This is the first AI writer I've used. But I must confess, it surpassed my expectations. I'm confident that it will help me create more content.
Ethiimo
Wood products
This app is like magic. It helped me a lot in saving time doing content writing for each of my products and now I am seeing improvements in my online visibility
Joseph
Web content writer
To be honest, it did an awesome job, and it did it fast. I'm particularly impressed with the title ideas it generated and I was totally blown away by the H2 titles.
Alberto
SEO Specialist
The tool is probably one of the best I've tried related to content creation with AI. Customer care is fantastic and quick to resolve issues.
The Kint Story
Fashion
I own a second-hand fashion store and this app is perfect for small businesses like mine. Not only does it save time, but it also helps with creative blocks! Easy to use as well so would definitely recommend it!
Wonder Monday
Food
Awesome, super intuitive recommendations for our store. Would highly recommend if you want to generate creative ideas for your product description.
Emmy
Emmy Jane Boutique
I am using this app to update our product descriptions and improve our SEO. Really love it so far. It is very easy to use and the descriptions are great with minimum editing required. Would definitely recommend.
takachya.cc
Apparel
I really like how simple it is to use, with clear quick tips and intuitive UI. This would save our business loads of brainwaves and time in generating creative product content. Look forward to seeing this app grow strength to strength and help us scale our e-commerce business too!
Mimosa Style & Co.
Clothing
Fabulous app! Saves me time and brain racking creativity so I can focus on my business more effectively. The descriptions are out of the park. The blog writer-what? I am a blog writer now helping to bring more traffic to my site for sales. Perfect addition to any on-line platform.
Paneros
Clothing
This app is a game changer for writing product descriptions. Really impressed with the UI/UX, and the customer service has been literally the best support I have ever had from an app. I would absolutely recommend any ecomm store with creative copy needs to give them a chance.
Energy Wicks
Candles
Wow! I am shocked at how well this app is working for me! I was a little skeptical because of similar apps I've tried but this is the perfect app for anyone who either doesn't have time or struggles with writing SEO friendly product descriptions. I highly recommend giving it a try!
Tessellate.Co
Jewelry
Was introduced to this application and so far it's been great! Easy to use & saves you so much time to come up with product descriptions that allows your brand that stand out from the rest. The team is also offers great support and a quick turnaround time. Would recommend alls brand to give it a shot.
TipTop Deals UK
E-Commerce
At first I was sceptical because I have used apps like this before which gave poor results. I completed the free trial and was amazed with how good the results were, this will save us a tremendous amount of time. When I seen the results I subscribed immediately! Top quality software, well worth the money!
Oasis:
Beauty
Mind blowing! Just tried this app for our low-waste cosmetic store and played around generating product descriptions blazingly fast.. love that the artificial intelligence engine creates multiple descriptions super quickly and that the app makes it very intuitive to tweak them by adding keywords on the fly. Wow...
Movement Union
Apparel
Being an experienced dropshipper who has owned and sold over 10 stores, this app provides an excellent interface to speed up the process of adding creative product descriptions for new products, and product captions for marketing campaigns. Would highly recommend for any serious e-commerce owner who wants to scale up fast!
Mariyam
Freelance writer
I have checked it out, and let me say, SO FAR it’s SO GOOD! I’ve generated a blog post right now—about workflow automation tools—and the accuracy of information? Perfect! The flow of the content? Juicy! The structuring? Steady! The narrative? Human! Isn’t it amazing how an AI tool can bring so much value to our tables? You guys did an amazing job creating such a valuable product!
Drip4Men
Apparel
This is a wonderful app that I highly recommend for any existing or new startup business. Copywriting is very important to helping conversions and this app takes the stress away. It saves so much time and is way better than what I could come up with on my own. The pricing plans are very reasonable for what you get and the customer support is amazing. Give it a try, you will not be disappointed!
Terrence
Valdez Vogue
This application is FRICKING AMAZING!!!!!! 🤩🤩🤩🤩🤩🤩
Aaron
CEO @Tyltgo
We started to use Hypotenuse and the marketing person on our team loves it!
Usa Custom Drones
Drones
Really the best option out there. Really good and easy to use advanced features.
Nicolas
Writer
Your app is the best thing I've seen this year.
Dropship Skincare Guru
Skincare
The customer support team is super patient and understanding! They're always available to help with issues.
Evolve Elixir
Health
Excellent and detailed! I've tried 3 content AI and this exceeds expectations and is my #1. Thank you so much!
Michelle
UX writer
Just generated some ads. Damn, I was not expecting it to sound so human. This is so cool. 🤩
Gousiya
Writer
The best AI writing tool I came across is you. I love you.
The Lavish Male
Jewelry
Listen. I love your app. I’m sure you know how much time you saved me with product descriptions and blogs haha. Thank you again.
The Stylonic Botique
Fashion
I absolutely LOVE THIS APP. It's the BEST APP I have ever used. I am a small business owner and a single mum, every penny counts.
Mulberry + Maeve
Clothing & Accessories
I use this app to create product descriptions, so easy! Makes it so easy and saves me so much time. You can edit the descriptions as well.
Koko Noire Travel Boutique
Travel boutique
I love this app!! Very easy to use. The more you use, the more it learns your store's language and the better the descriptions get. Oh! The new Advertising feature...game changer and time saver
Bryan
Director @Advintech
I was impressed I have to say, from the time it took me to come up with this stuff, your system improved my productivity. I think you have a creative tool, properly postured, it can generate alot of positive impact.
Tobenna
Freelance SaaS writer
This is the first AI writer I've used. But I must confess, it surpassed my expectations. I'm confident that it will help me create more content.
Ethiimo
Wood products
This app is like magic. It helped me a lot in saving time doing content writing for each of my products and now I am seeing improvements in my online visibility
Joseph
Web content writer
To be honest, it did an awesome job, and it did it fast. I'm particularly impressed with the title ideas it generated and I was totally blown away by the H2 titles.
Alberto
SEO Specialist
The tool is probably one of the best I've tried related to content creation with AI. Customer care is fantastic and quick to resolve issues.
The Kint Story
Fashion
I own a second-hand fashion store and this app is perfect for small businesses like mine. Not only does it save time, but it also helps with creative blocks! Easy to use as well so would definitely recommend it!
Wonder Monday
Food
Awesome, super intuitive recommendations for our store. Would highly recommend if you want to generate creative ideas for your product description.
Emmy
Emmy Jane Boutique
I am using this app to update our product descriptions and improve our SEO. Really love it so far. It is very easy to use and the descriptions are great with minimum editing required. Would definitely recommend.
takachya.cc
Apparel
I really like how simple it is to use, with clear quick tips and intuitive UI. This would save our business loads of brainwaves and time in generating creative product content. Look forward to seeing this app grow strength to strength and help us scale our e-commerce business too!
Mimosa Style & Co.
Clothing
Fabulous app! Saves me time and brain racking creativity so I can focus on my business more effectively. The descriptions are out of the park. The blog writer-what? I am a blog writer now helping to bring more traffic to my site for sales. Perfect addition to any on-line platform.
Paneros
Clothing
This app is a game changer for writing product descriptions. Really impressed with the UI/UX, and the customer service has been literally the best support I have ever had from an app. I would absolutely recommend any ecomm store with creative copy needs to give them a chance.
Energy Wicks
Candles
Wow! I am shocked at how well this app is working for me! I was a little skeptical because of similar apps I've tried but this is the perfect app for anyone who either doesn't have time or struggles with writing SEO friendly product descriptions. I highly recommend giving it a try!
Tessellate.Co
Jewelry
Was introduced to this application and so far it's been great! Easy to use & saves you so much time to come up with product descriptions that allows your brand that stand out from the rest. The team is also offers great support and a quick turnaround time. Would recommend alls brand to give it a shot.
TipTop Deals UK
E-Commerce
At first I was sceptical because I have used apps like this before which gave poor results. I completed the free trial and was amazed with how good the results were, this will save us a tremendous amount of time. When I seen the results I subscribed immediately! Top quality software, well worth the money!
Oasis:
Beauty
Mind blowing! Just tried this app for our low-waste cosmetic store and played around generating product descriptions blazingly fast.. love that the artificial intelligence engine creates multiple descriptions super quickly and that the app makes it very intuitive to tweak them by adding keywords on the fly. Wow...
Movement Union
Apparel
Being an experienced dropshipper who has owned and sold over 10 stores, this app provides an excellent interface to speed up the process of adding creative product descriptions for new products, and product captions for marketing campaigns. Would highly recommend for any serious e-commerce owner who wants to scale up fast!
Mariyam
Freelance writer
I have checked it out, and let me say, SO FAR it’s SO GOOD! I’ve generated a blog post right now—about workflow automation tools—and the accuracy of information? Perfect! The flow of the content? Juicy! The structuring? Steady! The narrative? Human! Isn’t it amazing how an AI tool can bring so much value to our tables? You guys did an amazing job creating such a valuable product!
Drip4Men
Apparel
This is a wonderful app that I highly recommend for any existing or new startup business. Copywriting is very important to helping conversions and this app takes the stress away. It saves so much time and is way better than what I could come up with on my own. The pricing plans are very reasonable for what you get and the customer support is amazing. Give it a try, you will not be disappointed!

Ready to use your new AI writing assistant?

Try our AI writer to start generating ideas and content.